DEMS
Workshop at Porto
November 8, 9 and 10 – 2022
November 8
9:00 – 9:30
9:30 – 12:00
12:00 – 14:00
14:00-16:00
Receiving the participants
Workshop on how to define a digital strategy. Practical application to the DEMS project. Implementation in the tools: WordPress,Keyword Planner tool, Analytics, Search Console, Mail Chimp, Facebook, LinkedIn,Twitter
Lunch
November 9
9:00 – 12:00
12:00-14:00
14:00-16:00
19:30-21:00
Content marketing in a nutshell; Sharing contents in social media; How to optimize social media channels
Cases to be presented:
- “Promoting a sports event on social media” – Jukola orienteering
- “Combining sports with the development of a company brand” – Frisbeegolf and Gofore
- “Applying social media in recruitment processes”
Lunch
Content marketing in a nutshell; Sharing contents in social media; How to optimize social media channels
Cases to be presented:
- “Promoting a sports event on social media” – Jukola orienteering
- “Combining sports with the development of a company brand” – Frisbeegolf and Gofore
- “Applying social media in recruitment processes”
Dinner
November 10
07:30 – 17:00
Technical meetings and social activities